Consultants and entrepreneurs work tirelessly to attract new clients to their businesses. Growing a client base is a necessity, but it doesn't need to be a headache. Having a powerful, feature-rich online business platform lifts much of that burden from business owners. A solid web presence...
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A bad online reputation can make or break any business. This is especially true for the hospitality industry, as savvy consumers research options (hotels, tours, restaurants) using sites that feature customer reviews like TripAdvisor, Expedia, or Yelp. Reputation management has never been...
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Attorneys face a common challenge: attracting new clients to their firm. Having a solid web presence and online business platform are the keys to success for many attorneys. The internet drives business for both large law firms and individual attorneys in several ways: by building awareness...
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Is any business owner ever content with the rate at which their business is growing? Rarely, at best. The same holds true with tour operators, the majority of whom claim that their number one challenge is trying to attract new clients. Despite being a pervasive challenge, there is a solution...
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It's no great surprise that nearly all hotels lay claim to a website. Whether it's a simple, DIY website, or a page commissioned by a larger franchise, having an online presence is an absolute must for hotels. But is a standard website enough to guarantee a hotel's success? Hardly. In order to...
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Your tour operator business may be running like a charm -- you've lined up excellent tours of interesting places and hired the perfect staff to help run the show. Still, challenges are afoot: namely, how to attract and grow new business.It's a challenge every tour operator faces, and it's one...
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Tired of losing revenue to online travel agent sites? Frustrated by the limitations of your franchise's current website? You're far from alone.Within the online realm, today's hospitality industry is an increasingly competitive environment, particularly for hotels. That's because these...
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How do we gain new clients? It's a question every tour operator faces, and finding the means to do so is pivotal for a successful business. One of the major keys to attracting clients is through smart use of the internet -- chiefly, having a killer website. The ideal tour operator website will...
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Does your hotel have it's own, unique website, or do you rely on a franchise website or OTAs to drive bookings and business to your hotel? If it's the latter, you're missing opportunities for greater success.Hotel operators face a number of industry-specific challenges in the digital world,...
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In a world that now seems very far away, businesses once had to rely on the Yellow Pages for advertising. In fact, Yellow Pages had a distinct advantage over these businesses and could, in a sense, strong arm them into paying pricey fees to secure listings in its pages. Of course, as we all...
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Not everyone can be gifted with the skills of a website developer, nor can they always afford the cost of hiring one. But that doesn't mean you shouldn't have the ability to create your own website for personal or professional reasons. To meet this demand, a number of do-it-yourself website...
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Just like you know the ins and outs of your small business, you'd expect the company running your website builder to do the same with its unique enterprise, right? Webs.com has been in the website building business since 2001, making it one of the industry's old timers. Though the company claims...
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Bigger doesn't necessarily mean better. This well-worn adage is true even in the world of website building tools, a realm largely dominated by WordPress. Where once upon a time, WordPress was a simple tool used by a smattering of bloggers, today it has grown into a giant among website builders....
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The hotel industry consists of a relatively small number of brands who franchise to a large number of property management groups. Two major mega-trends are driving the industry:The industry has shifted from primarily a personal travel agent model to online direc to consumer becoming...
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How do your customers and potential customers discover your small business? If you're like many small business owners, people are seeking out or stumbling across your small business through its website. This means that your online storefront -- the first thing people see when they come to your...
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